BeacoupSimple, totally wearable day looks from Beaucoup 

At first Beaucoup’s Spring Summer Collection looks like it’s about to break all fashion rules, but wait, it isn’t! The guys at Beaucoup just know how to keep it fresh, edgy and slightly rebellious. Regular sporty looks take on a new ethnic persona with colours, patterns and prints we don’t see everyday. There are a lot of stripes in exciting yellows and greens and chequered mixes of black orange, grey and white. And somewhere purple shorts take centre stage. We were also intrigued by the mesh tops on the guys and the girls prim, proper yet edgy short dresses. Check out the full collection below and let us know which pieces are your favourite.

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However, our favourite look would have to be the gold sequined black Sweater blazer worn over a mesh singlet with the striped blue and white shorts. We are not sure why, maybe we love the lavishly bearded model or maybe we just love the fact that the clothes are entirely wearable.

BeacoupOur favourite look from Beaucoup 

For more details on Beaucoup, please visit http://beaucoupfh.com/

About Beaucoup: In 2008, 3 young fashion forward visionaries, Godfrey Mensah, Tolu Ogundare, and Ebenezer Osei Afriyie thrust Beaucoup Fashion House into existence with colourful BEAUCOUP t-shirts. Both adoring friends and perfect strangers admired their impeccable taste and personal style. By 2010, Beaucoup Fashion House (“BeaucoupFH”) transitioned from t-shirt designs to completing their first Cut & Sew Hand Crafted in Canada full Spring/Summer collection with the focus of Quality Over Quantity.

Photography by Jennifer Conley

Words by Oma Areh